Posts tagged "bing"

Microsoft Betters Bing with New Design and foursquare

In addition to some sunshine, the next few months are going to see interesting updates from Bing. Microsoft previewed several new features for their search engine at the Search Engine Strategies 2010 Conference in New York this week, highlighting foursquare integration and new design concepts.

Better Looking Bing

The self-proclaimed "decision engine" has always had roots in the visual side of things. For instance, unlike the simple Google interface, Bing results include a list of links for enhancing your search. Dubbed Quick Tabs, the left-side column of links offers drilled-down suggestions based on your initial query. For example, if I search the word 'sheep', in addition to the regular top results, my Quick Tabs will list links for sheep facts, sheep breeds, cute sheep pictures and raising sheep:

bing_search_results.JPG

Bing search results

It looks a bit busy, doesn't it? In order to remedy that, Microsoft is moving the results to the top of the page (we're not sure whether or not they'll be hidden, but it would be nice).

"We have a vision for Bing to serve as a vital assistant to your online decision-making," said Jeff Henshaw, GPM of Bing's user experience team. "In these latest designs, you’ll see a lighter, cleaner presentation of results that highlight key actions that will efficiently guide you toward your goal."

Fun with foursquare 

Microsoft will also be incorporating foursquare's popular location-based data for a real-time experience with Bing Maps.

"The foursquare map app is a powerful combination of the spatial canvas that Bing Maps provides, combined with foursquare’s user reputation service … making it easier to explore any city in the world as if you were a local," Schwartz continued. "It's like an interactive day planner, designed to help find the best things to do in the area."

Additionally, Microsoft plans to involve Bing with everyday activities as well. Recent focus has been on the world of real-time, and partners include big names like Twitter. Microsoft hopes to incorporate much more significant data into the Bing search experience—an effort you can already see being tested. For example, when you search for a publication like New York Times, Bing now gives you both access to specific sections of the destination website, and the most popular shared links from that publication.

Users can expect all of these updates to be rolled out before the weather goes bad again, and our best guess is they're interesting enough to gain the search engine a few more fans.

Microsoft And Yahoo Search Deal Gets Regulatory Approval

Microsoft  (site) and Yahoo! (site) have been given the final approval by the EU to go ahead with a partnership that was agreed to last July. That partnership will see Yahoo’s search results being powered by Microsoft Bing for a cut of the ad revenues.

The deal has also been agreed to by US regulators without any conditions seeing the two take control of 30% of the search market — the other 70% of which is controlled by Google.

A joint statement by the companies said: "While Microsoft will provide the underlying platform, both companies will continue to create different, compelling and evolving experiences, competing for audience, engagement and clicks."

By combining the two, Yahoo! will take over the search advertising work of Microsoft saving them the cost of running huge spidering centers, while Bing will provide all the links for every Yahoo search.

Like all such deals at the moment, the original agreement announced last summer is designed to cut costs for both companies and increase revenue share, which should see some improvement as the combined networks should be considerably more attractive to advertisers than they would be operating on their own.

Microsoft and Yahoo will begin the transition of algorithmic search and have set a goal of completing that effort in at least the United States by the end of 2010.

The companies also said they hope to make significant progress transitioning U.S. advertisers and publishers prior to the 2010 holiday season, but may wait until 2011 if they determine that the transition will be more effective after the holiday season.

All global customers and partners are expected to be transitioned by early 2012.

New Mobile Meta Search Service Uses Google, Bing as Sources

Why stick with one search engine, when you can get the best of both worlds? New service, Gune, takes this approach to mobile search.

Make Search Google With A Bing

Gune is a beta search service offering a meta-search service focused on mobile information, which works on the desktop but is now extending to the mobile space. It is available as a plain mobile web page or there are a series of web launchers for Noka, BlackBerry and Palm phones.

The results of your searches are combined from both Google and Bing, and it also has old-style Yahoo-like categories you can investigate including business, technology, shopping and so on. Each of these provides a list of mobile sites for services that may be useful such as Bloomberg, CNN and so on.


Find stuff easier on your mobile.

Results On The Go

With an initial thought that they were trying to combine Google with Zune, it actually transpires that Gune is Basque for "Site." A Brazilian-developed product from Handcase, there are a couple of language foibles in the text, but it works as advertised, splitting the results into two panes, with the top results from each service, optimized for a mobile screen.

For anyone with something less than an iPhone or Android who wants decent search, or just needs a set of links to hand quickly, Gune is practical and to the point, a welcome change to the increasingly bloated search sites and products.